The ultimate focus of a website is to convert visitors into potential customers and yielding revenue. And, web design plays a vital role in this process. If the website is not able to meet this objective, the site’s availability and existence is of no use. How does a website convert visitors into potential buyers? Here are the factors that influence the conversion of visitors into buyers.
Appealing visuals coupled with relevant, unique content attracts the most customers. Web designers must demonstrate the products and services with videos, animations and photos. Adding video testimonials can also prove to be very effective.
Every page should be accessible in the least amount of clicks which is usually three. A sitemap is an easy and simple to facilitate the navigation process by making all information more readily available.
The website design should be such that when the end user visits the website, he/she not only finds the site attractive but also fast to download.
The visual and textual content including videos, images and animations are must for converting visitors into prospective customers but also is only effective if the visitor clicks on the website URLs. Search engine optimization strategies help your website get more clicks put showing your website in the Google search results on the first page. A few significant factors that influence search engine optimization are links, navigational ease, keywords, frequent updates and downloading speed.
The website design should be a little flexible and scalable so that upgrades can be done easily. Regular updates encourages search engine crawling and maintaining your website rankings.
The web designers need to be experienced and aware of the current tactics to ensure the optimal outcomes. Web designers who create websites that foster awesome user experiences back Jeanette Kwok Web Design based in New York. We design websites that are fast, could run on all popular browsers and platforms, irrespective of whether customers are visiting websites through tablets, laptops or smartphones. To learn more about great web design, we recommend The Elements of User Experience: User-Centered Design for the Web.
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Jeanette Kwok Web Design
San Francisco Bay Area, CA
San Jose, CA
jeanette (at) jeanettekwok.com
Refer a new website client to us, and we will pay you 10% of the first invoiced amount we receive from them. New clients must mention who referred them during their initial consultation.